Hi! I am Joanne. ︎

I focus on crafting human-centered solutions that are intuitive and engaging. I am driven to empower great brands by creating meaningful online presences and enhancing digital products.



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UI/UX Case Studies




Case study 1
Redesigning HDB’s digital experience 

Case study 2
Implementing anti-scam measures to protect banking customers



Case study 3
Cultivating habits of introspection to improve mental well-being

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Case study 4

Improving the experience of Immigration & Checkpoints Authority (ICA) Website

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Case study 5
Invigorating Art Friend's e-commerce experience

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Other Creative Works







© 2022 by Joanne Gong